B2B Content Marketing Specialist
We are looking for a B2B marketer with a strong focus on content. You will research and turn product features, customer pain points and technical topics into clear, useful content that supports brand awareness, organic growth and lead generation. Beyond content, you'll take part in broader marketing activities such as paid campaigns and marketing analytics.
Key Responsibilities
- Plan, create and manage B2B content across LinkedIn, blog, website, email and other relevant channels
- Research topics, audiences, competitors and industry trends to identify relevant content opportunities
- Write and optimize landing pages, case studies, white papers, lead magnets and other marketing assets
- Monitor performance and use data and insights to to guide future decisions
- Support the execution of marketing initiatives that drive customer awareness, engagement and acquisition
- Contribute to broader marketing initiatives and take ownership of assigned projects
Required Experience & Skills
- 2+ years of experience in B2B content marketing or a similar B2B marketing role
- English proficiency (written & spoken)
- Excellent writing and editing skills, with the ability to adapt content to different audiences and channels
- Strong research skills and the ability to independently find, evaluate and synthesize information from multiple sources
- Analytical mindset and willingness to use data to evaluate and improve performance
Nice to Have
- Working knowledge of SEO fundamentals and PPC advertising
- Experience with email marketing (newsletters, nurture sequences)
- Familiarity with marketing tools (GA4, HubSpot, Semrush)
Why Codaxy
For the past 15 years, we’ve been crafting software for clients from the USA, EU, and Australia, while building our own enterprise products that drive automation, analytics, and exceptional user experiences.
We believe that the right results come from the right people — and that only satisfied, motivated individuals can deliver work of the highest standard. Our culture is built around growth, trust, and creating an environment where people can do their best work.
What we offer
- Flexible working hours & occasional work-from-home
- Additional paid days off
- Budget for learning and personal development
- Hardware budget
- Modern office space & top-tier equipment
...and many other benefits that make Codaxy a great place to work
If you enjoy creating content, exploring marketing beyond it and making decisions based on data, we'd love to hear from you. Send your portfolio and CV over to hello@codaxy.com
